San Francisco: Tavern Guild, 1977. [48p] 8.5x11 inches, ads, program for the event, photos, magazine format program in stapled glossy black, silver & gold camp pictorial wraps, vertical fold crease.
Theme for the year was "Twilight of the Gods." Numerous ads for local businesses, as well as campaign ads, including a full-page pictorial ad for Harvey Milk's supervisorial campaign. Lenny Mollet, the president of the Tavern Guild, was running against Milk and has ads later on in the booklet, noting his endorsement by the Marine Cooks and Stewards union.
The Tavern Guild - San Francisco's gay bar organization - created the Ball in 1960 to raise money for its charities. Includes a brief introduction to the Guild's history.